Trends, Issues and Strategies for Franchising in 2002
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Crete, Illinois--Franchise Recruiters Ltd., a franchisemanagement recruiting firm, recently released its "AnnualFranchise Business Development Survey" and produced the"Franchise Business Trends Report." These studiesrepresent the yearly outlook and projections of growth anddevelopment for all industries within the business offranchising.
For the year 2002, these studies predict that competition willforce companies to constantly review and adjust prices, co-brandingwill become more important for non-traditional growth andfranchisors will closely review international expansion plans.-Franchise Recruiters Ltd.