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Ladies in Waiting

Will franchising ever be a woman's world?

By Cynthia E. Griffin

Opinions expressed by Entrepreneur contributors are their own.

Women have been involved in franchising for years. They were, however, more often unseen powers behind the scenes; the people who watched the store while their husbands brought home the business deals.

Times are changing. According to the International Franchise Association, women currently own about 38 percent of all franchises, mirroring the number of women-owned businesses nationwide. What's different today is that more and more women are signing their names on the dotted line beside men and are being legally recognized as business owners.

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