What you need to know if you use Web bugs
Web bugs. You can't see them, but they exist on many Webpages across the Net. The nonprofit Privacy Foundation givesthis definition: A Web bug is "a graphic on a Web page or inan e-mail message that is designed to monitor who is reading theWeb page or e-mail message. A Web bug is often invisible because[it is] typically only 1-by-1 pixel in size, with nocolor."
For Web site operators, Web bugs represent a subtle way togather data on visitors, such as the number of page visits, browserusage, effectiveness of mass e-mails and even personal information.Privacy advocates are particularly concerned about the ability ofWeb bugs to communicate with cookies and potentially link recordsof online behavior to personal profiles.
Black Friday Subscription Sale - Unlock this subscriber exclusive article and more for 50% off today.
Access all Entrepreneur content with no ads, unlock discounts, and get exclusive advice only available to our subscribers. Plus, our magazine delivered straight to your door.
Get 50% off an annual subscription today. Just use code SAVE50 at checkout.
Entrepreneur Editors' Picks
Online Scams Are More Sophisticated Than Ever. Here's How to Shop Safely on Black Friday and Cyber Monday, According to a Cyber Intelligence Expert.
This Guy Saved Barbie From Cultural Extinction. He Did It by Asking One Big Question.
The Top 5 Hot Franchise Categories for 2023, According to One Industry Expert
Why Can't We Resist Black Friday and Cyber Monday? A Behavioral Economist Explains the Psychological Forces That Make Sales Irresistible.
I Couldn't Sleep. I Obsessed Over My Failures. Then I Found the Weirdest Cure.
This Pitch Scored a $250,000 Investment — But It Almost Didn't Happen
Employees Were Demanded to Go Home. Here's How We Invite Them to Come Back.