Burger King in Promotional Venture with AOL <b></b>

Nov 22, 2001

Miami-Burger King and AOL Time Warner Inc. announced anInternet marketing initiative that would give the hamburgerchain's customers access to special features in various AOLpublishing, broadcast, music, film and online media. For example,Burger King customers would be given digital codes with purchasesto grant them access to special Internet sites available on severalAmerica Online brands and www.burgerking.com, the companies said. TheBurger King brand will also be promoted across AOL TimeWarner's print, broadcast and online media properties.-Reuters

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