Use Internet Marketing

Why? Because marketing is more than just traditional advertising, direct mailing and telemarketing.

Marketing is a combination of weapons-a wide assortment that youdeploy systematically. And these days, that includes beingcomfortable with technology, especially the Internet. Targeting theInternet in addition to other marketing avenue can only strengthenyour battle to win market share.

Take the lead from some of your favorite Web sites. Or simplyask friends or colleagues what they do to advertise on theInternet. If they are happy with their efforts, ask who helped themget started and then go to those people for assistance. Get to knowhow to use all the latest marketing weapons at your disposalbecause the wider your weapon selection, the wider the grin on yourface when you review your profits.

Excerpted from 303 Marketing Tips: Guaranteed To Boost YourBusiness

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