No Surrender
Learning to see "no" as valuable feedback can take your sales efforts to the next level.
By Barry Farber •
Opinions expressed by Entrepreneur contributors are their own.
No matter what you sell, you will inevitably face obstacles,rejections and refusals. You would think you might get used to thisreality over time. But unfortunately, no matter how many times wehear it, a "no" is often a tough thing to take. Itweakens our confidence level and hinders our ability to makesales.
Over the years, I've had as many rejections as anyoneelse-if not more. Here are three ways I've learned to cope withthis fact of sales life:
Continue reading this article — and all of our other premium content with Entrepreneur+
For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:
- Digestible insight on how to be a better entrepreneur and leader
- Lessons for starting and growing a business from our expert network of CEOs and founders
- Meaningful content to help you make sharper decisions
- Business and life hacks to help you stay ahead of the curve