Shop and Go
A traveling boutique is the perfect vehicle for getting the latest fashions to customers.
By Karen Edwards •
Opinions expressed by Entrepreneur contributors are their own.
If mobile grocery stores can deliver fresh produce to your door,why can't fresh fashions arrive the same way?
Claudine Gumbel and her husband, Brian, both 31, couldn'tlet that question go, so last June, they developed Caravan, aboutique-on-wheels that brings the hottest fashions to people allover New York City--and soon, Los Angeles and Miami. Withcommercial license plates and a sales tax permit, the mobilebusiness has a clear advantage over traditional stores: "If anarea doesn't work, we move on," says Brian."We're not stuck with a bad location."
Continue reading this article — and all of our other premium content with Entrepreneur+
For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:
- Digestible insight on how to be a better entrepreneur and leader
- Lessons for starting and growing a business from our expert network of CEOs and founders
- Meaningful content to help you make sharper decisions
- Business and life hacks to help you stay ahead of the curve
