Blimpie Sets Course With Concept Revamp
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Atlanta-Blimpie International has launched a revampingprogram that includes menu upgrades and a new décor package.Menu additions include new sauces like horseradish and pesto,toppings like olives and bell peppers, and flavored breads likeItalian vegetable and Mediterranean flat bread. Updated Blimpiedécor features new lighting covers, a bakery case and anopen-air refrigerator for salads and drinks. The program, which hasbeen tested at about 30 locations nationwide, has added 63 cents toBlimpie's average per person check. -Nation'sRestaurant News
