Getting good reception on the air
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What a difference a year makes. When QVC, the world'slargest electronic retailer, embarked on its yearlong search for1,000 of the best American-made products in January 1995, nobodyknew exactly what to expect (see "On the Air," April1995). But now that the 50-state tour has ended, the event has"exceeded all our expectations on every level," says BillLane, QVC's vice president for new markets.
Indeed, when it was all over, QVC's "Quest forAmerica's Best-QVC's 50 in 50 Tour" (which began inTexas and wrapped up in Hawaii last December) gave more than 15,000eager
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