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Why settle for the ordinary when you've got these special-edition vehicles to choose from?

This story appears in the December 2004 issue of Entrepreneur. Subscribe »

They may not be red-hot Italian roadsters or imported custompickups with polka dots, but special-edition versions of high-endvehicles can turn heads discreetly and without breaking the bank.Three distinctive models for 2005 include the Limited Edition ESSportDesign sedan from Lexus, the X-Type VDP Edition compact sedanfrom Jaguar, and the ML500 Special Edition SUV from Mercedes-Benz.All premium luxury flagships, they come equipped with an extratouch of class that sets them a step above the standardversions.

The $32,950 Lexus ES SportDesign is a five-passenger, four-doorcar with lots of oomph under the hood. Lexus ensures exclusivitywith one of its paint colors, Thundercloud Metallic, and aninterior of black bird's-eye maple accents with light charcoalor black leather seats and trim. Standard is a 225-horsepower3.3-liter V-6 engine, five-speed electronically controlledautomatic transmission, and room for 14.5 cubic feet of cargo inthe trunk. Cruise control, audio and computer buttons aresteering-wheel mounted, and the moon roof is powered to tilt andslide.

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