On With the Show

Trade shows are the primary way for new businesses to find suppliers.

Oct 1, 2002

All major suppliers in an industry display their products atseasonal trade shows, where retailers go to buy and look at newitems.

Although retailers buy from various sources year-round, tradeshows are an important event in every store owner's buyingcycle. Most retailers attend at least one trade show per year.Smart buyers come prepared with a seasonal budget calculated eitherin dollar amounts or in quantities of various merchandise.

Excerpted from Start Your Own Business: The Only Start-Up GuideYou'll Ever Need

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