HUL Buys Remaining 49% Stake in OZiva for INR 824 Cr With this transaction, OZiva has become a wholly owned subsidiary of HUL.

By Entrepreneur Staff

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Mumbai-based FMCG major Hindustan Unilever Limited (HUL) has completed the acquisition of the remaining 49% stake in OZiva, operated through Zywie Ventures Private Limited, for a total consideration of INR 824 crore.

With this transaction, OZiva has become a wholly owned subsidiary of HUL.

The latest deal marks a sharp increase in OZiva's valuation. In December 2022, HUL had purchased a 51% stake in the company for INR 264.28 crore, implying a valuation of about INR 518 crore at the time. The new transaction values the firm at nearly INR 1,682 crore, representing more than a threefold rise in just over three years.

Founded in 2019, the direct-to-consumer brand sells plant-based nutrition products spanning health, skin, hair, and general wellness categories. Before the HUL investment, OZiva had raised about USD 17 million from investors including Matrix Partners, Eight Roads Ventures, and Stride Ventures.

The company has also reported improved operating performance. Revenue from operations rose 148% to INR 258 crore in FY25 from INR 104 crore in FY24, while losses declined 90% to INR 4.5 crore from INR 43.5 crore a year earlier.

The acquisition comes amid consolidation in India's D2C sector. USV recently acquired a 79% stake in Wellbeing Nutrition, while Marico bought 60% of Cosmix. Last year, HUL acquired skincare brand Minimalist.

This series of deals highlights growing investor interest in digital-first wellness and nutrition brands as established companies seek to expand portfolios and tap younger consumers shifting toward preventive health and plant-based lifestyles across urban and semi-urban markets in India.

Entrepreneur Staff

Entrepreneur Staff

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