Inside the May 2004 Issue
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Ready to Rumble?

Today's economy is in a turnaround, but we need entrepreneurs to keep the momentum going. Get your company geared up to take on the challenge.

It's a Small World After All

Don't let size fool you. As these entrepreneurs prove, small business is still a force to be reckoned with.

Planet of the Apps

With so many software options out there, we can't blame you for feeling overwhelmed. So where do you begin when choosing the best ones for your business? Our 2004 Complete Guide to Software can make a world of difference.

Extra Credit

Entrepreneurship education is coming of age in America's classrooms. Find out which schools make the grade in our 2nd Annual Top 100 Entrepreneurial Colleges and Universities.


Be Your Own Boss Features

Breaking News

These top 50 franchises are already making waves--be the first to find out all about them.
Be Your Own Boss Features

Go With the Low

Hear everyone talking about the low-carb revolution, but think it's too late to get in the game? Don't worry--there's still plenty of opportunity to profit from America's newest obsession.
Biz 101

Sowing the Seeds

These business plan competition winners show they've got what it takes to make their startup ideas bloom.
Biz 101

The Sure Thing

Are existing franchise systems always a better bet than startups?

Make Your Mark

Want to break into a market overrun with competitors? No matter how crowded the field, you can still come out in front.

Bright Idea

When this couple noticed a lack of outdoor illumination options, they decided to make light of the situation.

What's New 05/04

The skinny On TLC
Real Life

In the Money?

Financing your startup can be tricky. Learn the steps this entrepreneur took to polish his image for investors.
Smart Ideas

Smart Ideas 05/04

Decorator urn covers, prepaid debit cards and more
Success Coach

Restart Your Engine

Feeling low on fuel? Turn your bad mood around, and get back on the fast track to success.
Whats Your Problem

Starting a Homebased Food Business on a Sweet Note

Make sure to follow state regulations when selling
Almost Famous

Fitting In

With his own denim clothing company, this rock 'n' roll fan is wearing the pants--and designing them, too.
Editors Note

The Blame Game


Feedback 05/04

Letters from our readers

Resources 05/04

Web sites, organizations, events and more to grow your business

Time It Right

Change your insurance policy renewal date so it works best for you.

The Jig Is Up

Be sure you're not hoodwinking your customers--or you might risk a nasty run-in with the FTC.
Management Buzz

Management Buzz 05/04

Welcoming overweight customers, employing international students and more
Real Deal

Keep 'Em Coming

A deal that goes smoothly just might lead to future opportunities. Here's how to pave the way.
Smart Moves

Watch Your Back

You'd better be careful--your company's e-mail messages could come back to haunt you in court.
Staff Smarts

Talent Scouting

Employees' hidden star qualities might be just the thing to put your business's name in lights.
A+ Ads

Double Play

Combining print with streaming video could be the hook you need to make your online ads more effective.
Ask the Expert

Class Project

Boost your business by offering a class.
Marketing Buzz

Marketing Buzz 05/04

New market sectors, renting marketing pros and more
Net Sales

Stopped in Your Tracks?

We've got 5 tips to make sure your e-mails don't get tagged as spam.
Retail Register

In Tandem

Stop credit card fraud by pairing solid policies with new technology.
Sales Force

Leading the Pack

Have you got what it takes to lead your sales team to success? Find out which qualities our experts picked as must-haves for sales management.
Sales Success

Natural-Born Sellers?

Whether you're a natural at sales or not, here's how to take the talent you've got to the next level.

Hot on the Trail

Learn three easy ways to track your advertising results, and find out if you're really getting the most for your money.
Dollar Signs

Ready, Set, Flow

Optimistic entrepreneurs are testing the VC waters now that the market's future looks brighter.

Soft Money

Gumby's got nothing on this flexible fund.
Money Buzz

Money Buzz 05/04

Prepaid credit cards, fully-insured CDs and more
Personal Finance

Trust Me

One way to cover your assets when creditors come knocking
Raising Money

All in the Delivery

Having trouble finding investors? The way you sell your investment opportunity could be to blame.
Tax Talk

Hangin' Tough

Look sharp--the IRS is beefing up its enforcement tactics and cracking down on tax cheaters.
Biz Travel

Star Treatment

Why settle for a ho-hum room? Here's how to get the best.

Think Fast

There's no such thing as a surprise--not if you're paying attention.
Capitol Issues

Feeling the Pinch

A new proposal seeks to get the SBA's 7(a) loan program back on its feet. But what could it mean for you?

No Lease on Life

Why business owners are opting to buy
It Figures

It Figures 05/04

What we buy online, why we eat what we do and more
Smarts Features

Go to Town

Be good to your city, and it will be good to you.
Smarts Features

This Just In

RSS can do more for you than give you the latest headlines.
Smarts Features

In Return

Returning reservists may require special handling.
Smarts Features

Urban Legends

As entrepreneurs, hip-hop artists seem unstoppable. What's their edge?
Smarts Features

Get a Move On!

New videophones are fast-forwarding to the future.
Smarts Features

401 OK?

Tech-driven 401(k) providers offer big savings.
Smarts Features

The Next Generation

They're your customers and maybe even your employees. Meet the millenials.
Smarts Features

Consign of the Times

EBay drop-off stores could be the next big thing.

Snapshot 05/04

Doug C. Smith, 33, founder of Dean Miller Surf Sheets in Santa Ana, California
Tech Toy

Vested Interest

A fashionable way to tote and charge your mobile must-haves.

Go for the Gold

These powerful, stylish luxury sedans have the midas touch.

Star Qualities

How celebrity role models have inspired us
Buyers Guide

Lighten the Load

We've got the skinny on the newest lightweight projectors for entrepreneurs on the go.

All You Can Eat

Say goodbye to per-minute long-distance charges and hello to bundled services.
Digital Edge

The Fast Lane

Greater speed and better performance, but who in your company really needs the new Pentium 4 PC?

Gear 05/04

Wireless printing and networking
Hot Disks

Hot Disks 05/04

Searching e-mail, file management and more
Net Profits

That's Rich!

With faster Internet connections, rich media is making a comeback. Should you add it to your Web site?
Tech Buzz

Tech Buzz 05/04

Online spending, vendor upgrades and more

The Mesh Pit

Taking wireless networks to the next level

Where Am I?

With GPS, you'll never have to wonder again.
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