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- 2022 Franchise 500 Rank
#270 Ranked #262 last year
- Initial investment
$1.2M - $1.8M
- Units as of 2021
73 25.9% over 3 years
Here’s what you need to know if you’re interested in opening a Woodhouse franchise.
Woodhouse is a popular day spa with over 55 locations strategically located throughout the United States. Headquartered in Lakewood, Colorado, the spa now offers more than 70 types of spa treatments, from massage therapy and personalized wellness to manicures and pedicures. It also provides various retail lines of bath and skincare products and home spa programs.
As a Woodhouse franchisee, you will receive constant support from a professional team that will help you throughout the entire process, including signing your franchise agreement, your spa's grand opening, and beyond. Your team will also explore the latest and most innovative products, services, and technologies to keep the client experience above par.
Why You May Want to Start a Woodhouse Franchise
The first Woodhouse opened in 2001. The company began franchising two years later. At the core of its success is a brand and business model defined as the "99 Elements of The Woodhouse Experience.” Woodhouse established these elements for all spa workers to provide each guest with spa satisfaction and to make sure they enjoy the same Woodhouse signature experience that's been in place for over two decades.
The brand's strength also may lie in its passion, integrity, trust, and sense of family. The company strives to offer open and safe relationships between the franchisor and franchisee. Franchisees can expect to receive dedicated support and education from their corporate family.
What Might Make a Woodhouse Franchise a Good Choice?
Frequently recognized in the industry, Woodhouse has excellent performance as a franchisor. The company has been ranked in Entrepreneur's Franchise 500 multiple times in recent years. This ranking is based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability.
To be part of the Woodhouse team, you should make sure you're financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should prepare yourself for the existence of ongoing fees that will include advertising, royalty, and potential renewal fees.
Woodhouse has partnered with third-party financial lenders that can help cover the costs of the franchise fee, startup cost, equipment, inventory, accounts receivable, and payroll. You may have to meet qualifications in order to receive this financial help.
How To Open a Woodhouse Franchise
It takes approximately one month to process a Woodhouse franchise application. With your inquiry form submitted, the team may call you and review your qualifications. Suppose you meet the qualifications based on their assessment and background checks. In that case, Woodhouse will provide you with more information through the Franchise Disclosure Document, which you can validate by calling a few existing franchisees.
After determining you are a good fit, you will be invited to meet the Woodhouse corporate family at team headquarters in Lakewood, Colorado to sign your franchise agreement. From there, the operational team will work with you to coordinate the real estate process and the rest of the steps toward the opening of your new Woodhouse.
- Franchising Since
- 2003 (19 years)
- # of employees at HQ
- Where seeking
This company is seeking new franchisees throughout the US.
- # of Units
- 73 (as of 2021)
Information for Franchisees
Here’s what you need to know if you’re interested in opening a Woodhouse franchise.
Financial Requirements & Ongoing Fees
Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
- Initial Franchise Fee
Definition: The initial fee paid to a franchisor to join their system
What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.
- Initial Investment
- $1,231,617 - $1,833,067
Definition: The total amount necessary to begin operation of the franchise
What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.
- Net Worth Requirement
Definition: The minimum net worth you must have in order to qualify to become a franchisee of this company
What you need to know: Net worth is the value of a person's assets minus liabilities. Assets include cash, stocks, retirement accounts, and real estate. Liabilities include items like mortgages, car payments, and credit card debt.
- Cash Requirement
Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.
- Veteran Incentives
- $10,000 off franchise fee
Definition: A discount or other incentive offered to military veterans who buy a franchise with this company.
- Royalty Fee
Definition: A ongoing fee paid to the franchisor on a regular basis.
What you need to know: Most franchisors require franchisees to pay an ongoing royalty fee, which is detailed in Item 6 of the FDD. This fee is typically a percentage of weekly or monthly gross sales, but may also be a flat weekly, monthly, or annual fee.
- Ad Royalty Fee
Definition: An going fee paid to the franchisor on a regular basis to support advertising or marketing efforts.
What you need to know: This may also be called advertising fee, marketing fee, brand fund fee, and more, but the basic purpose is the same-- to support promotion of the brand systemwide. As with the royalty fee, it is detailed in Item 6 of the FDD, and can be a percentage of weekly or monthly gross sales or a weekly, monthly, or annual fee.
- Term of Agreement
- 10 years
Definition: The length of time your franchise agreement will last.
What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.
- Is franchise term renewable?
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
- Third Party Financing
- Woodhouse has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
- On-The-Job Training
- 160 hours
- Classroom Training
- 48 hours
- Ongoing Support
Purchasing Co-opsNewsletterMeetings & ConventionsToll-Free LineGrand OpeningOnline SupportSecurity & Safety ProceduresLease NegotiationField OperationsSite SelectionProprietary SoftwareFranchisee Intranet Platform
- Marketing Support
Co-op AdvertisingAd TemplatesNational MediaRegional AdvertisingMarketing Planning & SupportSocial MediaSEOWebsite DevelopmentEmail MarketingLoyalty Program/App
Additional details about running this franchise.
- Is absentee ownership allowed?
Definition: Absentee ownership means that the franchisee does not actively work in the franchise business or manage day-to-day operations.
- Can this franchise be run from home/mobile unit?
Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.
- Can this franchise be run part time?
Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.
- # of employees required to run
- Are exclusive territories available?
Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened.
What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.
Interested in franchise ownership like Woodhouse? Request a free consultation with a Franchise Advisor now.
Franchise 500 Ranking History
Compare where Woodhouse landed on this year’s Franchise 500 Ranking versus previous years.
Curious to know where Woodhouse ranked on other franchise lists? Find out below.
Are you eager to see what else is out there? Browse more franchises that are similar to Woodhouse.
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