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Open Sesame

You don't need a secret password to get through your prospects' doors. All it really takes is a good strategy.

By Barry Farber

Opinions expressed by Entrepreneur contributors are their own.

There's something all entrepreneurs have in common: Theyspend an enormous amount of time attempting to get throughpeople's doors. Even if they have years of sales knowledge andexperience to back them up, none of that matters if they can'tmeet with the person who decides whether to buy their product orservice.

Most businesses have oodles of people knocking on their doors.If you want to get in, persist like the Energizer Bunny-keep goingand going. Eventually, someone will open up.

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