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Here Is How to Impress the Press Getting your company into publications isn't as hard as you think.

By Kate Volman

Opinions expressed by Entrepreneur contributors are their own.

On this episode of "Getting Down to Biz," Entrepreneur Network partners Kate Volman and Karyn Turk meet with lifestyle blogger, business owner and marketer Dana Peller to discuss how to impress the press and get on the news.

Peller is no stranger to television. After launching her blog, she was approached to be featured in a local newscast segment on "Last Minute Mother's Day Gifts." After her first appearance, she introduced herself to producers at the station and sent handwritten thank-you notes.

In order to continue landing herself in news segments, Peller maintained communication and built relationships with people in the industry -- she especially recommends social media to connect and stay in touch. Becoming friends with these people has helped her market her blog and land herself on television.

To learn how you can get yourself or your brand out there on the news, click play.

Watch more videos from Volman on her YouTube channel here.

Related: Why Attending Conferences Is Good for Business

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Kate Volman

Entrepreneur Network Partner

With over 15 years of experience in marketing and business development strategies, Kate Volman's specialty is working with small business. Her YouTube channel includes videos featuring tips on marketing, networking, and business development.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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