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Attention, Please

Yell out "Look at me!" for free by using other Web sites to your advantage.

This story appears in the March 2003 issue of Entrepreneur. Subscribe »

It's easy to educate prospects about your product or service once they're on your Web site, but how do you get them there?

One way is by getting your company's name and URL out on the Web. You can do that by writing content for online newsletters, trading links and posting messages on chat sites. Communicating through other Web sites attracts quality visitors to your site-and it can be done for free.

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