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Money Matters

Who's watching your money? An expert guides you in finding a good financial planner.

This story appears in the September 2005 issue of Entrepreneur. Subscribe »

How do you decide who handles your money? According to JackWaymire, author of Who's Watching Your Money? The 17 PaladinPrinciples for Selecting a Financial Advisor, 75 percent to80 percent of are really sales reps masqueradingas advisors. We recently talked to the author to learn howentrepreneurs can choose wisely.

Entrepreneur: What are the most common mistakesentrepreneurs make when looking for a financial advisor?

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