This Millennial Entrepreneur's Approach to Building a Caring Brand Casey Adams, CEO of Build Your Empire, shares his thoughts on brand-building and seeking out guidance from others.

By David Meltzer

Opinions expressed by Entrepreneur contributors are their own.

Casey Adams, the millennial CEO of Build Your Empire, talks about how a high school football injury changed his life and set him on a path to become an entrepreneur. Adams covers topics such as bridging the gap between traditional and digital media and the influence that other entrepreneurs like Gary Vaynerchuk have had on his mindset.

Adams and host David Meltzer discuss their approaches to building a brand and collaboration. The two also share their thoughts on seeking out guidance from others, differentiating your brand and fighting negativity with positivity.

Related: The Relationship Between Integrity and Profitability

David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach

David Meltzer, co-founder of Sports 1 Marketing and host of Entrepreneur's podcast, “The Playbook”, is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as “Sports Humanitarian of the Year”.

Editor's Pick

Related Topics

Leadership

If You Want People to Follow You, Stop Being a Boss — 8 Steps to Truly Effective Leadership

Understand the key differences and embark on the journey from boss to leader with these eight vital steps. This article unveils how to inspire and lead teams with passion and purpose.

Fundraising

What Should You Value More — An Investor's Money or Their Experience?

On this episode of "Entrepreneur Elevator Pitch," a contestant has a very tough decision to make: Take the big money now, or gamble on bigger money later.

Side Hustle

This Millennial Dad Just Wanted to Help His Daughter Care for Her Bearded Dragon. Then His Cricket-Breeding Side Hustle Exploded — Earning $27,000 in One Month.

It wasn't Jeff Neal's first attempt at a side gig, and before long, the "prototypical millennial side-hustler" realized his product had major potential.

Business News

Photos Leak of McDonald's New Space Age Spinoff Restaurant 'CosMc's'

The mega fast food chain is experimenting with a galactic-themed restaurant, drawing inspiration from an alien character featured in its 1980s commercials.

Business News

Chipotle Customer Throws Food At Employee in Brawl, Judge Offers Employment Instead of Jail Time

The video of the September 5 altercation quickly went viral on Reddit.