The 2 Key Traits That Guide This Startup's Decisions

This water business consistently focused on vision and integrity when considering new partners.

learn more about MaRS Discovery District

By MaRS Discovery District • Mar 6, 2019

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Mars Discovery District talks with Jodi Glover, the CEO of Real Tech. The water intelligence company uses sensors and artificial intellifence to pinpoint contaminants in waste water.

The CEO talks about maintaining the company's vision -- actively working to ensure integrity. Glover notes that if you are constantly compromising who you are, then the process of being persistent as an entrepreneur will get more and more difficult.

As Glover explains, the company believes in a triple bottom line: profit, people and the planet.

Click the video to hear more.

Related: A Transition to Digital Content Saved This Children's Education Platform

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

MaRS Discovery District

MaRS Discovery District is the world’s largest urban innovation hub. Located in the heart of Toronto, MaRS supports impact-driven startups tackling key societal challenges in the health, cleantech, fintech and enterprise sectors.

Related Topics

More from MaRS Discovery District

This Entrepreneur Didn't Pay Himself a Salary for 5 Years After He Started His Business

How This Founder Sold Investors on Her Company's Unconventional Technology

How Tech-Infused Clothing Has the Potential to Improve Personal Health

How 3 Words Helped Change This Man's Career

Editor's Pick

Have More Responsibilities at Work, But No Pay Bump? Use This Script to Get the Raise You Deserve.
Black and Asian Founders Face Opposition at All Levels — Here's Why That Has to Change