November 1996
Fatal Flaws
Red flags that make potential financing sources think twice
Get Real
Let customers see the real you. . .and watch your sales skyrocket.
Soft Touch
A soft sell makes the hard step of buying from you a whole lot easier.
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Contact Sources
Prices keep dropping--giving you more computer than ever for your money.
Cleaning up
Help Is on the way
Making Waves
Small-business owners go to Washington to make their voices heard.
Red-Carpet Treatment
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Just Say No
10 deals you should never say yes to
Turn It On
Creativity is crucial to your business' success. Here's how to fire it up.
Blue Skies?
The new minimum wage law could mean sunny skies--or clouds on the horizon.
Q & A: Jack ZengerMeasuring Up
Are your employees as productive as they can be?
Hot To Buy
New products for small and homebased businesses.
Personal Digital Assistants
These electronic organizers can be the small-business owner's little helper.
Spicing Up Seasonal Sales
Use these creative promotions to increase your holiday profits.
Untangling The Web
How to market on the Internet with or without a Web site
Taking Stock
Failure after failure could not stop Charles Schwab from achieving huge success.
Step 7: Choose A Location
Where you set up shop is crucial to your success.
Special Delivery
3 Mail order businesses that can bring you letter-perfect profits.
Out Of The Ashes
How to recover from the burnout blues.
Long And Short Of It
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Financial Aid
Top 100 franchisors that lend you money
Making Waves
Small-business owners go to Washington to make their voices heard.
Soft Touch
A soft sell makes the hard step of buying from you a whole lot easier.
Marketing Smarts
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Speaking Up
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Business Buzz
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The Winner-Take-All Society
More business-related books worth a look this month.
Counter Culture
Diners that combine comfort food with updated touches are serving up big sales.
Mighty Morphing
A new survey shows leading businesses have one thing in common: change.
Turf Wars
A landmark court ruling could have new implications in franchise relationships.
FYI: Business HotlineGrowing Pains
Want to expand your business? Don't let legal issues choke your growth.
Yours, Mine And Ours
Protect your business with a prenuptial agreement.
Mirror, Mirror
What kind of image do you project to your staff?
Double Trouble
A well-drafted agreement can keep you out of court if your partnership breaks up.
Flex Time
Learning to be flexible in any situation can be the key to effective leadership.
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