Entrepreneur Magazine: April 1998

Featured Article

Tech Advantage

Don't know your modem from your monitor? Get tech-savvy -- or watch your marketing efforts suffer.

`Hi' Hopes

Does your brochure get prospective customers to buy...or say bye-bye?

Spin Cycle

Yesterday's music funds today's schools.

Related Articles

Satisfaction Guaranteed!

Take this hackneyed phrase and make it mean something in your business.

Revenge Of The Nerds

Yesterday's computer geeks stake a claim in cyberspace. Guess who's cool now?

Trade Shows

Mark your calendar.

Market Watch

Do you know who your customers are?

Back To Basics

Vitamin C face cream? Coconut oil soap? A growing number of entrepreneurs are cleaning up by going au naturel.

Winner's Circle

Your chances of hitting the venture capital jackpot could depend on who you know.

What's The Problem?

Next time a customer cancels an order, find out what you did wrong -- and fix it!

Design Of The Times

Greeting cards reflect the changing face of America.