Royalty Treatment
Instead of selling ownership, sell a piece of the revenue stream.
By Art Beroff •
Opinions expressed by Entrepreneur contributors are their own.
In The Wizard of Oz, Dorothy carried with her the powerto go home all along. The problem was she didn't know clickingher heels three times would do the trick.
Entrepreneurs seem to be suffering from similar oversight. Asource of growth capital is often right under their noses but goesunnoticed. And as Dorothy travels across a mysterious land,entrepreneurs descend into a netherworld of venture capitalists,angel investors and investment bankers with sometimes terrifyingresults.
Continue reading this article — and all of our other premium content with Entrepreneur+
For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:
- Digestible insight on how to be a better entrepreneur and leader
- Lessons for starting and growing a business from our expert network of CEOs and founders
- Meaningful content to help you make sharper decisions
- Business and life hacks to help you stay ahead of the curve
