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Contrary to Popular Belief, These Popular Social-Media Habits Are Bad for Your Brand

This advice might sound blasphemous to some, but it could bring you more business.

Did Google Kill Social-Media Marketing?

The search giant may have announced that it's not going to be investing any further in social software platform Wildfire, but that doesn't mean all is lost.

7 Tips for Writing a Killer Press Release

A press release isn't about clearing your desk or making the boss happy. It has just one goal: eliciting a call back from a reporter. Here's how to do that.

7 Tips to Help You Remember Names Better

Whether you're trying to impress a prospective client, networking to find a job, or meeting new co-workers, you don't want to be caught forgetting someone's name.

6 Ways to Analyze Your Creative Ideas

Put your creativity to the test, and the ideas you ultimately bring back to clients will be all the stronger for it.

How You Can Get More Pinterest Followers (Infographic)

Did you know that Pinterest drives more revenue than Facebook and Twitter? Every Pinterest follower is valuable, and you want as many as you can get.

17 Must-Have Features on Your LinkedIn Profile (Infographic)

What you need to include on your LinkedIn profile to make it as effective as you want it to be.

One Woman's Nasty Emails Go Public, So She Apologizes

A Cleveland-area job list manager goes off on young job seekers who contacted her for help. Unfortunately for her, the internet can be equally as unkind.

What Would Jane Austen Do? A Guide to Social Media Etiquette

The author famous for her characters who make life-changing social blunders can teach social media users a thing or two.

8 Ways to Make Reporters Fall In Love With Your Startup

Give reporters what they really want: timely, useful information that can help them do their jobs. Just don't be a pest about it.

Why Customers Become More Loyal After Flirting With Other Brands

A Harvard behavioral scientist says a relationship with a brand is a lot like a romantic relationship. Straying is invigorating, but brings back feelings for a favored brand even stronger.

How to Assemble a Creative Team That Clicks

A creative team must include people with varying backgrounds and interests, but it's to your benefit to make sure the team works as a finely tuned unit.

How to Keep Customers Focused on Your Website

Research shows that the Internet has diminished readers' attention spans. Make it easier for your readers to grasp your point by adhering to these tips.

The Ultimate Social Media Guide to Getting a Job (Infographic)

Increasingly, employers are checking out social media profiles -- and not just to find potentially incriminating photos of job applicants.

Study: Brands Simply Aren't Replying on Twitter

If you manage a brand's Twitter account, chances are you're not interacting as much as you could be. And that's not a good thing.