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The Top 5 Mistakes We All Make While Networking How to make the most of your networking opportunities.

By Ivan Misner

Opinions expressed by Entrepreneur contributors are their own.

BNI Executive Director Tim Roberts breaks down the five things you need to stop doing while you're networking. First of all, make sure you don't overemphasize sales -- not just of your products, but of yourself, too. Americans love to buy things, but we hate when we feel like we're being sold something we don't want. So, instead of giving your product pitch or trying to explain why you are highly qualified in your field, ask people questions. Try to create a real connection.

As the old saying goes, "No one cares how much you know until they know how much you care." Or, at least, it's hard to build trust if you treat people like they're nothing more than targets.

To learn the rest of the networking mistakes, click play.

Watch more videos from Ivan Misner on his YouTube channel here.

Related: How to Make a Great First Impression

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Ivan Misner

Entrepreneur Leadership Network® VIP

Founder & Chief Visionary Officer of BNI

Ivan Misner is founder and chief visionary officer of BNI, a professional business networking organization headquartered in Upland, Calif. He is co-author, with Hazel Walker and Frank De Raffele, of Business Networking and Sex: Not What You Think (Entrepreneur Press, 2012).

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