Augmented Reality

Marketing

How Augmented Reality Is Transforming the Marketing Landscape — and How Your Business Can Leverage It Effectively

How can physical goods be endowed with digital content? What is phygital marketing, and why will everyone be involved in it in the next five years? Here's what you need to know.

Marketing

5 Trends Shaping the Next Generation of Digital Marketing

These IT platforms offer a unique opportunity for brands to connect organically with their demographic by partnering with influencers who boast a loyal following.

Social Media

LITT Is Combining VR with Social Media, Fintech, and Ecommerce to Transform How We Interact with the World

It's and all-encompassing platform that aims to chart the future of digital interaction.

Science & Technology

The Secret Weapon for Crushing Workplace Communication Barriers

While hype around the metaverse hasn't gone anywhere, there's something brewing that's actually being practically applied in companies: AR instead of VR. Although Apple's Vision Pro is at this point ludicrously expensive, there are far cheaper options that are already providing practical benefits.

Science & Technology

The Future of Retail Is in Immersive Real-Time 3D Experiences

Retailers, consumer goods companies, and customers can benefit from the heightened, streamlined experiences offered through real-time 3D.

Innovation

Bring the Power of Real-Time 3D Gaming to the Industrial World

Industry-specific tools allow non-gaming industries to integrate customized 3D solutions for AR, VR, and more.

Leadership

The Apple Vision Pro Will Revolutionize Remote Work — Just Not for Apple Employees. Here's Why.

The Apple Vision Pro headset will facilitate flexible work — undermining the tech giant's inflexible top-down approach.

Cryptocurrency / Blockchain

Why the Industrial Approach to the Metaverse Is Resonating

How some are finding success in the age of the Metaverse with useful, working applications like real-world augmentation.

Business News

Is Apple About to Save Virtual Reality? It Depends on These 3 Factors

All eyes are on Apple's Worldwide Developers Conference (WWDC) on June 5th, where the tech giant is rumored to be debuting its first VR and AR technology hardware.

News and Trends

AR In-restaurant Ordering App peAR Raises INR 4.2 Crore In Pre-Series A

The fund raised will be utilized to scale the company's current suite of solutions across geographies and to address more restaurant challenges as well as building a suite of integrated restaurant-tech solutions

Science & Technology

The Metaverse Might Not Be Relevant Anymore, But AR Will Still Transform Industries

The steep decline in Web3 funding comes amid massive investments from the tech giants into augmented reality.

Science & Technology

Are You Hesitant to Use AR Technology? Here's Why You Need to Jump on It Now.

Many people are still hesitant to use augmented reality. Why? Let's figure it out together.

Marketing

5 Sales and Marketing Trends for 2023 You Must Know

It's essential to stay on top of the latest trends in sales and marketing. You should know five sales and marketing trends for 2023 that could benefit your business.

News and Trends

Apple To Postpone AR Glasses Launch, Working On Mixed Reality Headset: Report

The report stated that virtual and augmented reality will be included in Apple's mixed reality headset and is likely to be announced at the spring event this year

News and Trends

The AR/VR Glasses Edition: CES 2023

While 2021 is termed as the year of cryptocurrency, 2023 looks promising for AR/VR technology and products