Big Data

Marketing

How OfficeMax Failed on the PR Front...Twice

OfficeMax's insensitive letter to 'Daughter Killed in Car Crash' is being blamed on Big Data. But all the blame rests with the company.
Marketing

Instincts, Not Data, Will Push You Forward in 2014

Here are three reasons why marketing officers should think of people first.
Analytics

3 Ways Companies Can Better Use Big Data in 2014

This year, more companies are expected to take advantage of data. Here's how your company can be a high performer.
Marketing

10 Online Marketing Predictions to Inform Your Strategy in 2014

A guide to the most important aspects you'll want to focus on with your marketing efforts in the year ahead.
Growth Strategies

How 2014 Will Be The Year To Monetize Big Data

Big data will soon go from a technology investment to a marketing one. Use it as a tool to boost revenue.
Technology

A Smarter Calendar: How Tempo Can Help You Rule Your Next Meeting

This free app uses artificial intelligence to turn your calendar into a digital personal assistant.
Analytics

Why Spending on Big Data Isn't a Waste (Infographic)

Companies that harness big data for their marketing efforts show increases in both productivity and profit.
Technology

IBM to Open Up Jeopardy Winner Watson's 'Brain' for Everyone

Big Blue aims to spur innovation in the cognitive intelligence space by making the software publicly available for developers.
Technology

Could This New Recruiting Tool Be a Bigger, Smarter LinkedIn?

Identified collects and organizes people's public information to create the largest professional database on the internet, with one billion profiles and counting.
Finance

Launching Today: Silicon Valley Venture Fund for Big Data Startups

Data Elite wants to fill a need for big data startups that aren't satisfied by generic startup incubators and investment funds. And it has major backers ready to make sure it succeeds.
Technology

Why Big Data Is Your Key to Beefing Up Customer Engagement

Your business is leaving lots of useful data on the table. Here's why no bit of data should be tossed when it comes to customer engagement.
Technology

10 Stories From the Web to Know About This Week

Music group Arcade Fire embraces new web technology for latest video, Japan looks to women to save its startup economy, the story behind iPhone's fingerprint technology. . . This week's notable news and tantalizing tidbits.
Technology

How to Turn Customers Into Data Junkies Who Can't Get Enough of Your Brand

Using data to give customers insight on how they're living their lives can help build a loyal following for your brand. Here's how.
Starting a Business

Startups Mine 'Big Data' Too

Though popularized by giant web companies Amazon and Netflix, startups are increasingly getting into the algorithm game -- hoping the practice not only cements life-long customers but also added sales.
Technology

5 Small Ways to Use Big Data to Majorly Improve Business

Big data can seem intimidating, but these five strategies can make using it easy and beneficial to your company's growth.
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