Branding

The 7 Key Elements of an Effective Personal Brand
Take It From The Pros

The 7 Key Elements of an Effective Personal Brand

It's not about doing something new to create an image to promote. It's about becoming conscious about what you do naturally and being more consistent and visible with it.
Matt Orlic
5 Unique Ways to Build Your Brand Like the Big Companies Do
Take It From The Pros

5 Unique Ways to Build Your Brand Like the Big Companies Do

Learn how you can grow your business using your five senses.
Wendy Keller
Establish Your Thought Leadership Role as a CEO
Take It From The Pros

Establish Your Thought Leadership Role as a CEO

Learn what actions you need to take to become a thought leader in your industry.
Karen Tiber Leland
How to Launch a Business Everyone Thinks You Shouldn't
Take It From The Pros

How to Launch a Business Everyone Thinks You Shouldn't

When people see your idea working, they will want to know how you did it.
Melissa Dawn
Employees Are Your Biggest Brand Advocates
Take It From The Pros

Employees Are Your Biggest Brand Advocates

Engage staff to show off your culture.
Pratik Dholakiya
No, It's Not Arrogant to Google Yourself
Take It From The Pros

No, It's Not Arrogant to Google Yourself

In fact, it's downright irresponsible to not Google yourself.
Ryan Erskine
Mark Schaefer On Igniting Content, Being Heroic and the Future of Marketing
Take It From The Pros

Mark Schaefer On Igniting Content, Being Heroic and the Future of Marketing

Being 'BADASS' is pretty much all you need to know to succeed in the internet economy.
David Koji
Why Converting to Instagram Business Is Not a Winning Brand Strategy
Take It From The Pros

Why Converting to Instagram Business Is Not a Winning Brand Strategy

When we see brands advertising on Instagram, it removes the human factor from those brands.
Madeline Popelka
Creating a Brand That Drives Your CEO Reputation
Take It From The Pros

Creating a Brand That Drives Your CEO Reputation

As your company's CEO, here's how you can build your personal brand in service of your own and your company's reputation.
Karen Tiber Leland
Making an American Icon: How Harley-Davidson Roared to Life
Take It From The Pros

Making an American Icon: How Harley-Davidson Roared to Life

Entrepreneur spoke with the stars and biker builder behind Discovery Channel's new miniseries 'Harley and The Davidsons.'
Dan Bova
What Is a Logo? Just the Beating Heart of Your Brand, That's All.
Take It From The Pros

What Is a Logo? Just the Beating Heart of Your Brand, That's All.

The fundamental logo is probably one of the most over-looked pieces of any business.
Jim Joseph
3 Brands That Got Creative and Got It Right With Mobile Video Advertising
Take It From The Pros

3 Brands That Got Creative and Got It Right With Mobile Video Advertising

Three video advertising campaigns from three big brands hit the sweet spot with creativity, vision and forward thinking.
Shayna Smilovitz
4 Ways to Tune Up Your Brand's Intellectual Expression
Take It From The Pros

4 Ways to Tune Up Your Brand's Intellectual Expression

How to improve your brand by tweaking your sound bites, your biography, your social media profiles and your content creation
Karen Tiber Leland

Branding is a marketing strategy that involves creating a differentiated name and image -- often using a logo and/or tag line -- in order to establish a presence in the consumer’s mind and attract and keep customers.  

Branding strategies: Some branding strategies and questions to ask yourself when researching your brand can be found in these articles: “4 Questions to Ask When Perfecting Your Personal Brand” and “It's Not You, It's Your Story: Why Branding Matters.”

OK

This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.