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Branding

Marketing

The Top 25 Brands on Instagram

See which brands made the list and what makes people engage with them.
Marketing

Lessons from Paula Deen: How What You Say Can Damage Your Brand

The celebrity chef's recent behavior is a prime example of how an entrepreneur can destroy their brand. Here are lessons every entrepreneur should remember.
Marketing

Need Fresh Content For Your Blog? Try These 3 Idea-Generating Tips

Make the effort to connect with your blog readers in unique and meaningful ways by sharing stories born from your experiences. Here are three ways to do it.
How To

How to Sell a Product: 5 Ways to Sell Itself

With so many brands to choose from, customers often want to go with what they know. Here are five ways to make your product do its own marketing.
Growth Strategies

Lego's Secrets for Brand Longevity

How young entrepreneurs can emulate the success of powerhouse brand Lego.
Marketing

3 Steps to Creating Your Branding Message

Brand messaging is about capturing just the right language that embodies your brand and makes it stand out from the pack. Here are three steps to get you there.
Social Media

5 Social Media Rules Every Entrepreneur Should Know

Learn how big-name entrepreneurs, media elites and other thought leaders engage the masses on social media.
Marketing

5 Secrets for Making Your Logo Stand Out

The best company logos have several things in common. Learn how you can design a killer logo by following the example of big brands.
Marketing

3 People to Follow on Vine for Branding Ideas

Consider these examples for successfully marketing and branding yourself on Twitter's mobile app for video.
Marketing

When Marketing Online, Be Natural and Earn Trust

Join our live discussion about best digital marketing tips with experts DJ Waldow, Peter Shankman and Rick Mulready, hosted by Entrepreneur's Jason Fell.
Starting a Business

10 Cool American-Made Products

See some of the innovative products that are made in the U.S.
Marketing

The World's Most Meaningful Brands (Infographic)

A new study by a French market research firm finds that the most meaningful brands outperform the stock market.
Marketing

Would You Date Your Brand?

Online dating can teach us a lot about building a brand that people love. Does your brand turn heads? Can it be loyal to those it attracts? Will it build relationships that last?
Marketing

Branding Made Personal: 3 Steps to Building a Stellar Personal Brand

Entrepreneurs get so wrapped up in creating their company's brand that they forget they've got a personal brand of their own to uphold. Here are three components to keep in mind.
Leadership

Beating 'Imposter Syndrome' and Other Tips From the Week

From turning fear into excitement to avoiding rants on social media, here are the week's best tips from Entrepreneur.com.