News and Articles About Brands
From Mildred Dresselhaus to Mary Tyler Moore, a sad look back at this year's losses.
Today from 12 to 3 p.m., underwear brand Thinx will hold a phone bank to challenge female GOP representatives. This founder explains why.
It takes resilience and a willingness to change to weather more than a century.
These ads are bound to make you laugh -- or in some cases, shed a tear.
The casting notice, circulated on Twitter and Facebook, said an agency was looking for 'any and all real alt-right thinkers/believers.'
Let your imagination and storytelling skills run wild as you promote your brand during this merry, hopefully profitable, season.
If your brand were a fictional character, what personality traits would he or she display?
Building loyalty takes lots of time and patience, but these tips could help streamline the process.
The star of the second presidential debate takes his success up a notch.
The former star of 'The Real Housewives of New York City' slowly built up a name that she now uses for many products.
How can you tell when your brand is losing focus and what can be done to remedy the situation? Here are warning signs.
High-quality customer service is essential to a growing or established company's bottom line.
Changing your brand is literally going to affect everything else in your company. So, don't do it on a whim.
Interbrand's report ranks brands based on financial performance, its influence on customers and its power to command a premium price or drive company sales.