Brands - Page: 14
7 Stupid Branding Mistakes Your Small Business is Making
Branding is a key pillar for any business but often, entrepreneurs make mistakes when implementing. Here are seven to avoid.
Trouble in Paradise? How to Reignite Customers' Interest in Loyalty Programs.
Companies shouldn't take advantage of consumers who trust them with their personal information.
Diamond in the Rough: How This Jewelry Store's Branding Helped It Stand Out
By thinking outside of the box for his branding, jeweler Kevin Main has established himself as one of the top artisan jewelers.
Why Happy Employees Are Your Key to Successful Branding
You can't build a strong brand image without a team of people behind it. Here's the story of a little doughnut shop doing big things when it comes to branding.
Chobani's Secret to Making Customers Feel Like Family
Branding your business starts from the inside out. Here are four ways to build a brand your customers will love.
If You Want Millennials to Love You, Skip Them and Market to Their Mothers
The bottom line: When it comes to reaching millennial consumers, don't forget the parents – especially mom.
Yahoo to Roll Out a New Logo Each Day for the Next 30 Days
The internet giant will keep the exclamation point, the color purple and its yodel, but the iconic image is being replaced.