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17 Content Pieces You Can Create Without Writing a Single Word
If you feel you don't have the writing chops but still want to fill your website, consider these blogging alternatives.
This Big Mistake Can Hurt Your Site's Search Rankings
Online marketing expert John Rampton talks SEO and outlines one mistake to avoid at all costs.
15 Tips to Make Writing Less Hellish
Writing doesn't need to be a tedious and frustrating task. Consider these tips to get your creative juices flowing.
How to Create Content That's Meant to Be Shared
Effective content marketing spurs your customers to spread your message to their networks.
Why Marketers Should Care About Rich-Media Content
Podcasts, videos and ebooks help connect to audiences on a deeper level.
An Inside Look at Yahoo's Original Series
Yahoo announced two original comedy series -- one about a misfit spaceship crew and one about Las Vegas's first pro basketball team.
The 3 C's of Content Marketing
If you really want to connect with customers, keep these three principles in mind as you shape your campaign.
How These 10 Marketing Campaigns Became Viral Hits
Any company can create word-of-mouth ad -- all it takes is a clever idea and skillful execution.
Boost Reader Engagement With 9 Easy Subheading Tricks
The architectural structure of your piece can provide clarity -- and help in hidden ways as well.
A Simple Trick for Finding Top-Notch Writers to Create Your Content
While business owners call in SEO experts, ask their friends for freelance referrals and even search through the latest content-dating sites, finding quality writers to produce content may just be right under their nose.
How Often Should I Update My Website?
Despite what you may have heard, for many businesses, daily updates don't make sense.
Overcome Short Attention Spans with 'Micro-Content'
With consumers' attention span shrinking by the second, companies need to think quickly. One solution is micro-content.