Coverage

Marketing

5 Ways to Get on the Media's Good Side (and Stay There)

When you're trying to make a name and a mark for yourself and your business, it's really important to get on the media's good side — and stay there.

Social Media

Is There Still a Need for Press Releases When Newspapers Are Going Extinct?

The traditional concept of "press" may have changed between the 20th and 21st centuries, but the time-proven value of a press release crafted specifically with the current marketplace in mind is still very much on trend and in fashion.

Social Media

Why Is Your Competitor Getting News Coverage When You're Better Than Them? Here are 6 Ways to Outcompete Your Competitor for News Coverage

Here is what you can do to get your own name out there in the media, get a leg up on the competition and regain or maintain sure footing in your industry.