Customer Loyalty

Southwest Is the Only Major Airline to Not Charge for Luggage Check. What Is It That Only You Can Provide Your Customers?
Customer Experience

Southwest Is the Only Major Airline to Not Charge for Luggage Check. What Is It That Only You Can Provide Your Customers?

The "Only We…" clause is the thing, the item, the promise that only you -- only your company, only your services, only your products -- provide.
Matt Mayberry
Do You Have a 'Touchpoint Plan'?
Customer Experience

Do You Have a 'Touchpoint Plan'?

Remember how Anne Hathaway in 'The Intern' tested her company's customer service? Don't let her outcome happen to you.
Karen Mishra
5 Easy Ways to Improve Client Retention
Customer Experience

5 Easy Ways to Improve Client Retention

Does the phrase 'under-promise and over-deliver' mean anything to you?
Jayson DeMers
7 Habits of Remarkably Authentic Brands
Customer Experience

7 Habits of Remarkably Authentic Brands

First and foremost, really, really listen to your customers.
Juliet Carnoy
You Never, Ever Want to Run Your Business Like Gogo
Customer Experience

You Never, Ever Want to Run Your Business Like Gogo

Selling people something that surprises them when it works is no way to cultivate customer loyalty.
Gene Marks
7 Tactics That Show You're Getting Customer Service Right
Customer Experience

7 Tactics That Show You're Getting Customer Service Right

When it comes down to it, customers really only want a few things if there's a problem with your service or product.
John Boitnott
4 Simple Ways to Boost Your Customer Acquisition Strategy
Customer Experience

4 Simple Ways to Boost Your Customer Acquisition Strategy

Acquire customers differently by driving progress toward strategic goals.
Shayla Price
4 Ways Customer Onboarding Is the Secret to Startup Success
Customer Experience

4 Ways Customer Onboarding Is the Secret to Startup Success

Understanding the real value of customer onboarding is key for any business leader.
Aaron Agius
Customer Experience

3 Ways to Monitor Customer Churn

Here's how to prioritize the hundreds of indicators of customer relationship and to get the right signals vs. noise.
David Politis
3 Simple Ways Ecommerce Startups Can Gain More Customers
Customer Experience

3 Simple Ways Ecommerce Startups Can Gain More Customers

Marketing efforts will always take time, especially early on as entrepreneurs figure out what tools and platforms work best for their brand, but these marketing hacks are a great start.
Sarah Haselkorn
How to Easily Measure Customer Satisfaction
Customer Experience

How to Easily Measure Customer Satisfaction

There are many ways to get a quantitative look at how your support team is doing, but far fewer to assess the care and thought being put into your replies.
Gregory Ciotti
8 Initiatives to Make Your Customers Loyal Advocates
Customer Experience

8 Initiatives to Make Your Customers Loyal Advocates

You now need more than loyalty from your customers -- they need to be your cheerleaders.
Martin Zwilling
5 Areas Where Ecommerce Businesses Often Struggle and What You Can Do
Customer Experience

5 Areas Where Ecommerce Businesses Often Struggle and What You Can Do

Order fulfillment? Website security? Mobile commerce? What are some smart ways to get over the obstacles each presents?
Thomas Smale
6 Lessons Every Entrepreneur Can Learn From Santa
Customer Experience

6 Lessons Every Entrepreneur Can Learn From Santa

Santa Claus has run a thriving toy distribution business without a major rebrand for 1,800 years. He has to be doing a few things right.
John Rampton