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Marketing

What You Can Learn from Celebrities About Social Media

When it comes to engaging with your followers, sometimes it helps to think like you're famous.
Starting a Business

Mark Zuckerberg on Facebook's Triumphs and Tribulations

Three lessons from the successes and missteps of the world's largest social network.
Lifestyle

Silicon Valley's Best Dressed

Forget hoodies and jeans, these eight women prove that you can be a business leader in Silicon Valley and still be stylish.
Marketing

3 Ways to Generate Better Leads on Facebook

How the new page post targeting features can help you provide the right information to the right fans and boost engagement.
Marketing

How to Build Facebook Fans to Drive Sales

Why collecting 'likes' is a potent and inexpensive way to promote your business.
Marketing

6 Must-Have Attributes of Social Media Managers

Hiring someone to handle your company's social media message is an important step to growing your business. Here are some skills to look for.
Marketing

3 Ways to Use Facebook Groups to Attract and Keep Customers

Follow these tips to create different types of groups tailored to specific customers.
Marketing

5 Ways to Transform Facebook Page Apps into Free Advertisements

Learn how to use Facebook's redesign to get your customer's attention.
Marketing

What Facebook's Page Post Targeting Means to Your Business

Facebook's newest tweak could mean reaching exactly the customers you're after without annoying the ones you aren't.
Marketing

How to Promote Your Business with Customized Facebook Timeline Apps

Consider these tips when creating strategic one-off pages to bolster your online marketing efforts.
Social Media

3 Strategies for Using Facebook's Promoted Posts

This new feature may boost your reach and sales. Just be sure to monitor the return on your investment.
Entrepreneurs

Mike Jones on Ditching La La Land for Silicon Beach

Los Angeles has long been a mecca for creative types. Now it's attracting techies too.
Marketing

3 Critical Questions to Ask Yourself Before Posting to Facebook

Posting to Facebook is simple, right? Not so fast. Here are three gut-check questions to help prompt maximum engagement.
Entrepreneurs

Inside the Competitive Mind of Billionaire Mark Zuckerberg (Infographic)

We put Facebook's founder under the microscope to dissect his ongoing drive to compete--even though the results can be a total fiasco.
Starting a Business

What the IPO Market Revival Means for Start-Up Funding

Why a good showing among two recent public offerings could bode well for fast pace startups.
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