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Technology

10 Little Known Social Media Tools You Should Be Using -- Now

Want to take your social media campaigns to the next level? These tools can help you get there.
Social Media

How to Get the Most Bang For Your Facebook Ad Buck

Facebook advertising can be surprisingly cost effective. Here's advice on getting your money's worth.
Marketing

How the White House Became a Social-Media Powerhouse

Macon Phillips, the White House's director of New Media, describes how the administration is using social media in unique ways -- and how your business can too.
Marketing

Is Your Facebook Business Page Ready for 31,170 Visitors?

A new survey reveals the reach of the average Facebook user.
Finance

Zuckerberg's $1 Salary and More: Parsing the Facebook IPO Filing

Facebook's IPO filing reveals a great deal about the company. Here's a brief overview.
Finance

What Facebook's IPO Means for VCs and Entrepreneurs

The social networking giant's showing on the public market may land with a thud.
Finance

The 10 Things Facebook Got Right Pre-IPO

Facebook has the potential to raise $10 billion in an IPO. Here's why that's possible.
Marketing

Is Facebook Advertising for You?

Most businesses can benefit from some sort of Facebook advertising, but not every business should make a significant investment in it. Should you?
Marketing

Emerging Social Media Sites to Attract Users

As email and instant messaging loses prowess among users, smaller social-networking sites are stepping up.
Marketing

New Tools Make it Easier to Build a Facebook Fan Page

ShortStack offers hungry businesses a lumberjack breakfast's range of Facebook page options.
Marketing

How Gary Vaynerchuck, Chris Brogan and Others Think Social Media Will Change in 2012

From the rise of Google+ to the oversaturation of social media, here's what five social media mavens have to say about what's on the horizon in 2012.
Marketing

How Small-Business Owners Can Cast a Social Safety Net

We look at six tools that can help protect your company's social-media contacts and content.
Marketing

See How Fozzie the Bear Helped Viddy Build Social Media Buzz

New video-blogging platform helps entrepreneurs make high-quality short films that are made for social media. See how the company practices what it preaches.
Marketing

See What Attracts People to Your Business's Facebook Page

Want to boost the stickiness of your business's Facebook page? Take a gander at what people look at on the typical business page.
Marketing

Why Small Businesses Should Care About Their 'Social Influence'

To find out just how valuable your social-media presence is, consider factoring in the influence of your fans and followers, too.
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