Franchise

How to Spot the Ideal Franchise Opportunity for You
Franchise

How to Spot the Ideal Franchise Opportunity for You

No franchise is perfect, but some can come pretty close -- you just have to go in with your eyes open.
Joel Libava
Why Early Adopters Will Win the Franchise Game
New technology

Why Early Adopters Will Win the Franchise Game

A 'don't-rock-the-boat' strategy is no longer an acceptable option.
Franchise Players: I Grew My Business Through Co-Branding
Franchise Players

Franchise Players: I Grew My Business Through Co-Branding

Richard Helmey was grew his printing business by co-branding with FASTSIGNS. Here's how.
Kate Taylor
The Weirdest Fast-Food Mashups in America
Fast Food

The Weirdest Fast-Food Mashups in America

X plus Y equals fast-food mega sales? From Doritos Locos Tacos to the Pizza Cake, bizarre food concoctions are appearing on menus across the nation.
Kate Taylor
Survey: McDonald's Has the Worst Burger in America
Fast Food

Survey: McDonald's Has the Worst Burger in America

In the battle of the chain restaurants, Consumer Reports found that customers were sick of many of fast food mega-chains' specialties.
Kate Taylor
Franchise Players: Why You Need to Find a Mentor
Franchise Players

Franchise Players: Why You Need to Find a Mentor

Franchising provided Jasen Lawrence with mentors with direct experience and expertise in his business.
Kate Taylor
Winning is Simpler When You Don't Complicate Things
Make More Happen

Winning is Simpler When You Don't Complicate Things

If you're not getting the results you want and feel like your business is in a slump, you've probably just gotten away from your fundamentals.
John Brubaker
U.S.A.-Belgium World Cup Game Sparks a Waffle War
World Cup

U.S.A.-Belgium World Cup Game Sparks a Waffle War

Restaurant chains Waffle House and Bojangles are encouraging U.S. fans to boycott Belgian waffles to support the USA World Cup team.
Kate Taylor
Franchise Players: Never Let a Customer Leave Unhappy
Franchise Players

Franchise Players: Never Let a Customer Leave Unhappy

The key to this husband-wife duo's business? Realizing clients are the most important form of advertising.
Kate Taylor
Franchise Players: Creating Collaboration, Not Competition, Within a Franchise
Franchise Players

Franchise Players: Creating Collaboration, Not Competition, Within a Franchise

Chad Piepenburg's job is more than running his own Smoothie Factory location. It's also working to help other franchisees succeed.
Kate Taylor
Cupcake Chain Crumbs Delisted From Nasdaq
Cupcakes

Cupcake Chain Crumbs Delisted From Nasdaq

The largest cupcake chain in the U.S. is set to delist, after failing to meet stockholder equity requirement.
Kate Taylor
Franchise Players: 'Cupcake Wars' Champ Takes on Franchising
Franchise Players

Franchise Players: 'Cupcake Wars' Champ Takes on Franchising

After helping Sweet Arleen's win its third challenge on the Food Network show 'Cupcake Wars,' the cupcake chain's front-of-house manager opened a franchise of his own.
Kate Taylor
Franchise Players: A Firefighting Salsa Dancer Finds Flexibility as a Franchisee
Franchise Players

Franchise Players: A Firefighting Salsa Dancer Finds Flexibility as a Franchisee

Franchising gave Alex Lee the flexibility to keep working as a firefighter and competing as a salsa dancer.
Kate Taylor
Franchise Players: These Animal Lovers Founded a Luxury Hotel for Dogs
Franchise Players

Franchise Players: These Animal Lovers Founded a Luxury Hotel for Dogs

The Parker brothers turned a life-long love of animals into a business, opening K-9 Resorts.
Kate Taylor
Franchise

A franchise is way for companies to expand their business by licensing the rights to third-party retailers or individuals -- or franchisees -- who then can use the franchise’s logo, name and business model.  

There are three different kinds of franchises. They include:

  • Distributorships, such as with Toyota, which licenses the right for a third party to sell the parent company product.

  • Trademark licensing, which allows companies to buy the right to use the parent company’s trademark along with their own brand, such as what Coca-Cola licenses to other companies.

  • Business format franchises, such as Subway, which offer its franchisees the right to sell its goods and/or services using its business model.

Popular franchises: Some examples of popular and well-known franchise models are in the food industry -- many which have gone international -- such as McDonald’sSubway and DominosStarbucks, which is commonly thought to be a franchise, is not. 

For more information about top franchise businesses, check out Entrepreneur's "2015 Franchise 500 Rankings," or get the Entrepreneur Franchise 500.