Franchise

Cupcake Chain Crumbs Delisted From Nasdaq
Cupcakes

Cupcake Chain Crumbs Delisted From Nasdaq

The largest cupcake chain in the U.S. is set to delist, after failing to meet stockholder equity requirement.
Kate Taylor
Franchise Players: 'Cupcake Wars' Champ Takes on Franchising
Franchise Players

Franchise Players: 'Cupcake Wars' Champ Takes on Franchising

After helping Sweet Arleen's win its third challenge on the Food Network show 'Cupcake Wars,' the cupcake chain's front-of-house manager opened a franchise of his own.
Kate Taylor
Franchise Players: A Firefighting Salsa Dancer Finds Flexibility as a Franchisee
Make More Happen

Franchise Players: A Firefighting Salsa Dancer Finds Flexibility as a Franchisee

Franchising gave Alex Lee the flexibility to keep working as a firefighter and competing as a salsa dancer.
Kate Taylor
Franchise Players: These Animal Lovers Founded a Luxury Hotel for Dogs
Franchise Players

Franchise Players: These Animal Lovers Founded a Luxury Hotel for Dogs

The Parker brothers turned a life-long love of animals into a business, opening K-9 Resorts.
Kate Taylor
The 5 Basics of Guerilla Marketing
Marketing Bootcamp

The 5 Basics of Guerilla Marketing

The scoop on guerilla marketing: what it is and how it can help you grow your business.
Joe Prusha
Fresh Out of College, This Gym Rat Became a Fitness Franchisee
Franchise Players

Fresh Out of College, This Gym Rat Became a Fitness Franchisee

Get tips on getting your business in shape from this 24-year-old GYMGUYZ franchisee.
Kate Taylor
Success Secrets From Papa John: The Entrepreneur Behind a Billion-Dollar Business Who Started Out as a Dishwasher
Make More Happen

Success Secrets From Papa John: The Entrepreneur Behind a Billion-Dollar Business Who Started Out as a Dishwasher

John Schnatter, the founder of Papa John's, reflects on launching a successful business, hiring the right people and making mistakes.
Catherine Clifford
Franchise Players: Why We Chose to Open an Insurance Franchise
Franchise Players

Franchise Players: Why We Chose to Open an Insurance Franchise

This couple didn't have experience in insurance when they opened their Brightway franchise, but together, they were able to overcome their challenges.
Kate Taylor
Thinking About Becoming a Franchisee? Your Burning Questions Answered
Franchise

Thinking About Becoming a Franchisee? Your Burning Questions Answered

In this Google Hangout, Joe Prusha, an Erbert & Gerbert's franchisee, reveals his franchising secrets.
Kate Taylor
Franchise Players: After the Military, a Couple Finds a Career in Franchising
Franchise Players

Franchise Players: After the Military, a Couple Finds a Career in Franchising

Charles Fisher discovered Massage Envy Spa while heading home from serving in Iraq. The rest is franchising history.
Kate Taylor
Franchise Players: Helping Her Son Brought This Mother to Franchising
Franchise Players

Franchise Players: Helping Her Son Brought This Mother to Franchising

Kristel Thomas was willing to do whatever it took to help her son and other kids overcome their neurological challenges. It led to her becoming a franchisee.
Kate Taylor
Franchise Players

Franchise Players: A Dad Finds Flexibility in Franchising

As his children's primary caregiver, franchising gives Rick Werner the flexibility he needs to be a present father.
Kate Taylor
Domino's Introduces 'Dom,' a Siri-Like Voice Assistant to Process Pizza Orders
Robots

Domino's Introduces 'Dom,' a Siri-Like Voice Assistant to Process Pizza Orders

A computer-generated voice tool named Dom will enable users to customize their pies and also browse local menus and coupon offers.
Geoff Weiss
Franchise Players: A 'Fatherpreneur' on Incorporating Family Into Your Business
Franchise Players

Franchise Players: A 'Fatherpreneur' on Incorporating Family Into Your Business

As a Tutor Doctor franchisee, Chris Lien's career priorities align with his family priorities.
Kate Taylor
Franchise

A franchise is way for companies to expand their business by licensing the rights to third-party retailers or individuals -- or franchisees -- who then can use the franchise’s logo, name and business model.  

There are three different kinds of franchises. They include:

  • Distributorships, such as with Toyota, which licenses the right for a third party to sell the parent company product.

  • Trademark licensing, which allows companies to buy the right to use the parent company’s trademark along with their own brand, such as what Coca-Cola licenses to other companies.

  • Business format franchises, such as Subway, which offer its franchisees the right to sell its goods and/or services using its business model.

Popular franchises: Some examples of popular and well-known franchise models are in the food industry -- many which have gone international -- such as McDonald’sSubway and DominosStarbucks, which is commonly thought to be a franchise, is not. 

For more information about top franchise businesses, check out Entrepreneur's "2015 Franchise 500 Rankings," or get the Entrepreneur Franchise 500.