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Freelancers

Growth Strategies

What Brands Can Learn About Storytelling

Shane Snow used his journalism background to found an online platform connecting writers and corporate clients. In the process, he's learned how good, old fashioned storytelling can boost branding.
Marketing

Creating a Banner Ad Worth Clicking on

Dispop sources click-worthy banner-ad proposals from a network of designers.
Growth Strategies

How to Scale Up Your Holiday Workforce the Right Way

There's a right way and a wrong way to staff up for the holidays. Here are a few tips for keeping you on track and out of the IRS's headlights.
Growth Strategies

The Freelance Economy Is Booming. But Is It Good Business?

Elance and other online platforms have made possible a global marketplace for so-called fractional work. But with full-time employment opportunities shrinking, is freelancing the way forward?
Technology

H-P Is Asking Telecommuters to Work On-Site. What Do You Think?

Even as the freelance economy continues to grow, Hewlett-Packard and other large tech companies are coming down on work-from-home arrangements.
Growth Strategies

The Surprising Tasks Your Competitors Are Outsourcing

Small businesses are becoming increasingly reliant on freelancers to get even their core business functions done, including accounting, report writing and preparing PowerPoint presentations.
Entrepreneurs

Freelancers and Their Advocates Gain New Visibility

Freelancers Union founder is elected to the Federal Reserve Bank of New York.
Finance

5 Resolutions for Freelancers in the Coming Tax Year

Tips for organizing your financial life from the authors of 'The Money Book for Freelancers, Part-Timers, and the Self-Employed.'
Growth Strategies

Do You Need a Full-Timer, Contractor or Outsourced Help?

Workers come in more varieties than ever. Use this advice to choose the best option for your business.