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Growth Strategies

International Business

Branding in Baghdad: How to Market Even in a Post-Conflict Zone

Want to gain entry to a ravaged place like Iraq? Don't put up another billboard. Make the world a better place, instead.
Mentors

Find a Business Mentor -- or Fail Trying

The right mentor can connect you with the right tools, experiences and opportunities.
Personal Improvement

3 Reasons Why You Should Raise Your Standards

Top performers have higher overall standards compared to others.
Employee Recruitment

Work-Hard, Play-Hard Types Are Real: 3 Ways to Recruit and Keep Them

One strategy that works is to use gamification in your recruitment process.
Marketing Strategies

Here's How You Fix Your Dud Differentiator

Why would anyone believe your firm different from all the others if you can't say why?
Self-Talk

Listen to Your Own Voice

Stop listening to those around you and start listening to yourself.
Failure

Why Hoping You Fail Is How I Wish You the Best

Failing is the soul crushing stage you must pass through to ever appreciate success.
Business Model

Traction Is What Investors Are Looking for When You Present Your Plan

Investors will not be interested in your product until you can show them that a big market is getting interested.
Small Business Financing

3 Commonly Overlooked Ways Business Owners Can Raise Funds

You could get just the injection of cash you need through grant support, business development companies or online lenders.
Brexit

Keep Calm and Carry On: What Brexit Means for Doing Business Across the Pond

The mood in Britain? Uncertainty. But airlines are competitive, the dollar is strong and there are still plenty of reasons to head to the mother country.
Ready for Anything

How Sales Leaders Can Use Call-Recordings to Masterfully Coach Their Sales Reps

Some reps may bristle at first at the seeming intrusion. But then they'll see recordings for what they are: constructive feedback.
Personal Branding

The Right Way to Start Branding Yourself Right Out of College

Jobs come and go. But your personal brand stays. Consider your brand your life raft for when life's seas turn rough.
Creativity

4 Lessons Learned About the Myth of Creative Success

Staying true to their passion is challenging but essential for creatives navigating the contemporary economy.
Hiring

Don't Bid for Prima Donnas When You Can Develop In-House Talent

While that superstar you just paid top dollar for is waiting for the next better offer, somebody on your team worries they are going nowhere.
Customer Experience

A Smart Retail Return Policy Is Much More Than Free Shipping

The more retailers can learn about why products get returned, the more they can do to prevent them.