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Growth Strategies

Yahoo

Yahoo to Lay Off 15 Percent of Workforce, Consider Reverse Spinoff

'We believe a simplified Yahoo will create greater shareholder value over the long term,' said CEO Marissa Mayer.
Entrepreneur Coaching

5 Ways to Boost Creativity in Your Business

In a time when the biggest winners in business are those who best innovate, systematically encouraging creativity is a strategic advantage.
Startups

5 Ways to Get Into the Startup Groove

Agility, adaptability and humility are just a few character traits that really move people forward in startups.
Social Responsibility

5 Ways to Integrate Social Good Into Your Business

Customers today are more likely to do business with socially responsible companies that reflect their personal values.
Customer Relationship

3 Ways to Monitor Customer Churn

Here's how to prioritize the hundreds of indicators of customer relationship and to get the right signals vs. noise.
Entrepreneur Mindset

4 Ways Documenting the Journey Has Become More Popular Than Celebrating the Outcome

Social media is all about demonstrating the work -- not just glorifying successes.
Crowdfunding

How to Use Crowdfunding to Generate Major PR Buzz

Check out these five examples of startups that leveraged campaigns for news stories, and tips so you can do the same.
Take It From The Pros

Why and When to Review Your Marketing Plan

You can't just create a marketing plan, put it to work and ignore it.
Inspiring Your Team

3 Benefits of a Better Thought-Out Hiring Process

New hires are failing, in record numbers. How do you keep this from happening to you?
Small Businesses

The Top 6 Small-Business Trends on the Rise

Keep an eye out for the following affordable, high-quality small-business services and trends this year.
Bras

A Bra Company That Uses Smartphones to Find the Right Fit Just Raised $8 Million

The goal is to use technology to make the shopping experience, as well as the bras themselves, more comfortable.
Inspiring Your Team

Does Your Organization Make a Great First Impression?

Has it occurred to you that that great applicant you want is interviewing you even as you're interviewing him?
Empowerment

Do What Uber Did. Empower Users and Other Stakeholders.

Here's how you can turn data into a difference-maker -- and crush your competition.
Inspiring Your Team

Community Is the Best Company Culture

Cultures force employees to conform to rules -- both implicit and explicit -- which breed alienation. To foster inclusivity, build a community guided by shared values.
Business Travel

3 Ways to Improve Your Sales Travel ROI

In-person meetings build rapport with potential clients but calculate the trip's ROI before booking your flight.