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Growth Strategies

Green Business

Why Environmental Responsibility Is Good for Your Bottom Line

A foam insulation company retooled its spray foam products and improved its finances, along with the planet, in one fell swoop.
Employee Training

Startup Gold: 3 Ways to Train Wisely and Stay Lean

Team members can't exceed expectations if you haven't set any.
Customer Loyalty

5 Ways Small-Business Owners Can Improve Customer Retention

Applying these five tips can help mold your daily business routines as well as build your brand image.
Online Marketing

3 Questions You Must Answer Before Wasting Money on AdWords

Before you dive headlong into the AdWords matrix, get crystal clear on why your customers should buy from you.
Employee Ownership

When It Comes to Equity, 'Enough Is Better Than Too Much'

The "perfect deal" is a different kind of employee-ownership model.
Innovation

Has Innovation Reached Its Breaking Point?

Despite the collective suggestion, innovation is not dead. In fact, you can revive it in three easy steps.
Entrepreneurial Mindset

7 Things Entrepreneur Dads (and Moms) Can Learn From Kids

Curiosity, creativity, and the view that that giant moving box is an impenetrable fortress are only a few of the things kids can teach us.
Brainstorming

The New Rules of Brainstorming

With a few principles in place, most companies can transform group-think meetings into innovative, genuine and honest sessions.
How to Be a Super Manager

7 Powerful Lessons From Film That Can Teach Each of Us to Be a Super Manager

Learn how to help you help yourself -- and be the sort of great manager employees love -- using these cinematic examples as lessons.
Ready for Anything

The 5 Most Persuasive Skills for Selling to Executives

If your new sales rep is trained right, the executive signing on the dotted line will never even know he's dealing with a novice.
Ask Entrepreneur

Go SWOT Yourself: Taking an Objective Look at Your Leadership Style

Maximize your leadership style by embracing strengths, recognizing weaknesses, seeing opportunities and leveraging threats.
Stress Management

7 Ways to Master Poise Under Pressure

In times of turmoil people naturally follow the leader who is unruffled.
talent retention

HR Leadership: Proving the Value of the Talent Function

Though largely invisible to the C-Suite, employee churn can be a huge hit to the bottom line. Armed with data, HR managers can stem that tide and show their contribution to overall profitability.
Starting a Business

The 6 Startup Essentials for a Business That Will Succeed

Starting a business is an adventure, don't let it become drudgery.
Entrepreneur Mindset

Drop 'If' From Your Vocabulary -- and Watch Your Business Boom

I try to make it no longer 'if' we will do something, but 'when' and 'how.'