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Growth Strategies

Company Culture

4 Ways to Establish a Strong Culture Without Sacrificing Startup Success

Your culture should help you strike a balance with financial concerns. But it shouldn't be dominant.
Shipping Strategies

How Smaller Product Companies Can Automate Shipping Processes

If you aren't quite shipping high enough volumes to demand use of a third party, you'll need to work at setting up an in-house system.
Failure

How It's Possible to Rescue a Truly Backward Entrepreneur

'Bar Rescue' host Jon Taffer wants to get inside your head and make you doubt yourself.
Ready for Anything

6 Growth-Hacking Tips to Boost Your Website's Traffic

These cheat sheets will help boost lead generation and increase your contacts.
Politics

Why Politics and Business Don't Mix

Executives and business leaders should be aware that expressing their views by nature exerts pressure on employees and associates to conform.
Press Coverage

3 Proven Ways Entrepreneurs Can Get Media Exposure

Press coverage puts your message in front of a larger audience in a way that is more educational than an advertisement and establishes you as an expert and thought leader in your industry.
Challenges

5 Entrepreneurial Roadblocks You Never See Coming

No matter how you approach them, roadblocks have the power to destroy your business if you ignore them, and they have the potential to help your business evolve if you catch them and address them appr...
Customer Support

5 Books Your Customer-Support Team Should Be Reading Right Now

Your customer-support team may never write a book or call themselves writers, but if the majority of their day is spent stringing words together to communicate, then it's worth their time to learn how...
Alcohol

Guinness Minus the Alcohol? It's Now for Sale in Indonesia.

While Indonesians sip on Guinness Zero, the company has no plans to bring the beverage to Ireland.
Business Model

Meet Cups, the ClassPass of Coffee Shops

Unlimited coffee for a monthly fee sounds great to customers' ears, but will the service benefit independent businesses in the long run?
Employee Retention

Why a Culture of 'Personal Betterment' Is a Competitive Advantage

Millennials in particular cite 'opportunities to learn and grow' as an important factor in deciding to stay at a company.
Motivation

Hybrid Motivators: A New Challenge for Organizations

Is your company, like Facebook, acting to motivate employees both intrinsically and extrinsically?