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Growth Strategies

Shark Tank

Mensch on a Bench: How This Toy Went from Kickstarter to 'Shark Tank' in Two Years

Inspired by his son's 'elf envy,' the Mensch on a Bench creator Neal Hoffman is taking the toy landscape by storm – and is hoping to do the same with the 'sharks.'
Marketing

The Only 2 Good Reasons to Work for Free

Sometimes by calculation, sometimes by inspiration, you know when waiving you fee is the best move.
Innovation

Get Your Innovation Mojo Back With These 8 Tips

Let's face it: most big companies are bad at innovating.
Cash-Flow Management

6 Cash Flow Essentials for Your Startup

There is no better time to get your bookkeeping right than when money is the tightest.
Marketing

3 Marketing Tactics to Avoid Next Year

Here instead are some worthy approaches to take for your promotional efforts in 2015.
Time Management

Follow These 6 Rules to Accomplish More Each Day

Here are a few tips to help you get your most important tasks finished each day.
Managing Employees

5 Secrets Every Good Boss in the Modern Workplace Knows

The best managers strive to keep their employees engaged by giving them the support they seek.
The Grind

3 Tips for Getting the Most Out of Your Virtual Assistant

When you're just starting your company, you never have enough time on your hands. If used correctly, virtual assistants may be the answer you've been looking for.
Sales Strategies

Here Is the One Question You Need to Ask Your Sales Team

As sales leaders, our job is to help our teams develop their skills, so they sell more of our products and services quicker and with less friction. Here is how to do it.
Conferences

The 7 Secrets to Ensure Your User Conference Is a Smashing Success

Bringing together hundreds or thousands of users can either be the perfect way to galvanize your user base or it can turn into a massive time sink with no discernible ROI.
How To

How to Grow Your Company Lean

Your company might be growing, but your budget shouldn't be bloated.
Relationship Building

Put Building Strategic Relationships at the Heart of Your Business Plan for 2015

The best way to make friends with the people who can help you is to think about how you can help them.
Global Business

A Primer for Expanding Into New Markets

Amid the excitement of planning an additional branch, prepare by considering these five questions.
Success Strategies

The Key to Every Successful Business is Agility

Companies, especially startups, die as a result of complacency. There are four things winners do better.
Pricing

The Lesson in American Airlines' Smart Pricing Plan for its Exclusive Club

What kind of customers would you rather have? Ones that pay as they go, or those on a subscription?