Growth Strategies

The Grind

Here is One Way to Grow Your Customer Base

Getting customers to notice your startup in a sea of competitors can be tough. Using the ‘roll-up' strategy, entrepreneurs are able to acquire new customers -- quickly.
Run a Better Business

Making the Jump From Employee to Owner

How do you all of sudden handle the responsibilities of leading after buying the company you work for?
Take It From The Pros

There Is No Magic Formula for Small-Business Success -- Only This

It takes hard work to get the best team players engaged in the right tasks and to resolve the inevitable conflicts.
Run a Better Business

7 Tips to Stay Afloat When Times Get Tough

Businesses can survive a cash-flow crunch, but the wrong move can be fatal.
Inspiring Your Team

Hire Better Talent With a Big-Data Scientist

This new breed of HR employee will integrate data sets, interpret findings and compare different data sets to make new discoveries.
Project Grow

10 Stories of Unforgettable Customer Service

Inspirational stories of great people and companies going above and beyond.
Independence Day

This Business Has Been Fiercely Independent Since 1776

The owners of Connecticut's Griswold Inn explain why staying family-owned is their plan for business -- for the next 100 years.
Investing

Why Unglamorous Consumer Startups Merit Some Investor Love

Tech startups have a hypnotic hold on investors, except for those who pay attention to the numbers.
Run a Better Business

5 Tips for Turning Uncertainty Into a Competitive Advantage

The most important tool for managing uncertainty is updated information, shared with everyone who needs to know.
Sales

How to Psych Yourself Up to Make That Call

You can't sell without lifting that receiver, so it's time to embrace your discomfort and find your strength.
Innovation

The Case for Consumer-Centric Innovation

Finding inventive product ideas from nontraditional sources can help companies stay ahead of the competition.
Sales

It's Time to 'Untrain' Your Sales Force

If your sales team is still operating under tradition, they need to adapt to today's buyers.
Take It From The Pros

Winning is Simpler When You Don't Complicate Things

If you're not getting the results you want and feel like your business is in a slump, you've probably just gotten away from your fundamentals.
Marketing

8 Ways to Make Your Marketing Message Stand Out

Your customers are exposed to thousands of marketing messages every day. Here's how you can get yours the attention it deserves.
Run a Better Business

5 Tips for Staving Off an Attack From a Special Interest Group

Strategically responding to threats can save your company and elevate your reputation.
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