Growth Strategies

Mobile Apps

How to Get Users Hooked on Your Mobile App

Tracking app downloads is a dead-end strategy. Instead, entrepreneurs need to focus on adding value and keeping users coming back for more.
Inventions

What's the Best Way to Tap the Crowd to Commercialize Your Invention?

Understand how patents work and find out the merits of two online vehicles to propel innovative products toward market success.
Trends

The 10 Biggest Restaurant Trends for 2015

Get ready for a year filled with small plates, signature beverages and the rise of the post-millennial generation.
Competition

Is Uber Going to Crash Into Google?

Google is an investor in Uber. It also may become a competitor.
Writing

6 Helpful Hints for Writing Sterling Business Prose

Clients make judgments based on the professionalism and quality of your writing. Deliver it clean, clear and concise.
Subscription Services

Probably Coming Soon: Paid, Ad-Free Subscriptions on YouTube

The video platform is finally considering a paid-subscription option that will allow users to avoid ads.
Public Relations

Generate Great PR on a Shoestring Budget With These 5 Tips

Public relations is one of the most valuable and cost-effective pieces of a marketing mix in comparison to other channels
Sales Forecast

Why Your Sales Forecast Is Disconnected From Reality

The forecast methodology used by most companies only works for some companies. Happily, simpler methods matched to your sales process are more reliable.
Job Seekers

4 Signs Your Employer Knows You're Looking to Leave

Employees are more hopeful that they will find a new job than they have been in years. But they're tipping off their employers without even realizing it.
Failure

Failure Is Not an Option. It's Required.

A CEO explains the best way to react when a team member makes a mistake.
Networking

To Be Successful, Do Only What Matters

Popular wisdom says your sphere of influence -- your communications and social network -- should be big. Popular wisdom is wrong.
Networking

How to Stay In Touch Without Being Annoying

Go beyond the holiday card and try these four unconventional ways to connect.
Ask Entrepreneur

6 Key Questions You Need to Answer Before Pitching an Enterprise Client

The payoff for landing a large company as a customer is huge, but a lack of preparation can seriously jeopardize future opportunities.
Managing a Family Business

Lessons From a Family Business That Thrives In the Heartland

Entrepreneurship is not simply the frenzy of a startup, it is a set of values that can be passed from one generation to the next.
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