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Growth Strategies

Advertising Strategies

More Online Publishers Ought to Try A/B Testing

They may find subtle changes to an ad's location, size or color can win them a better click-through rate
Environment

Engage Employees When Launching a Workplace Environmental Program

Win over leadership as well as rank and file workers with clear overarching objectives, specific goals winning plans and preliminary results from test groups.
Lawyer

Thank You Very Much, Now Stop: Putting an End to Excessive Lawyering

Excessive lawyering is the client's natural enemy. Here are a few pieces of advice on how to make sure you are on the same page as your lawyer and your expectations are met.
Time Management

Don't Wait for Motivation. Do This Instead.

Making time to do great things comes down to doing this one thing right.
Tony Robbins

6 Insights From Tony Robbins That Will Change Your Sales Game

Motivational speaker Tony Robbins provides a few tips on how entrepreneurs can up their sales game.
Competition

Up Your 'David' Status Without Taking on a 'Goliath'

President of headphones company co-founded by 50 Cent on thinking creatively to gain market share in a field dominated by a big brand.
Sales Metrics

Use Metrics to Maximize Results From Your Sales Team

Tracking key variables can focus, motivate and educate your staff, netting greater profits.
Productivity

Yes, You're Probably Guilty of the Biggest Office Time Wasters (Infographic)

A recent survey proves you're not alone in thinking certain work disruptions are a waste of time.
Retail Businesses

This Company Wants Its Customers to Know Exactly How Much It Is Making From Them

Luxury clothing maker and e-retailer Everlane is building its brand on serious transparency.
Lessons

No Brown M&M's: What Van Halen's Insane Contract Clause Teaches Entrepreneurs

What was thought of a case of rock star excess actually provides a powerful business lesson.
Bricks and Clicks

Birchbox Goes Brick-and-Mortar in NYC

The e-commerce company, which sends beauty samples to subscribers' doorsteps, plans to open a retail store in May.
Mistakes

3 Ways Owning Your Mistakes Will Make You Powerful

Nobody likes that person that always denies or casts blame.
Copyrights

Counteracting Copyright and Trademark Infringement Online

Take protective measures and find out how enforcement actions can provide your businesss relief.
Retirement

What Happens to Your Business If You Die?

What happens when you want to retire and stop running your business? Here are a few tidbits of advice on how to keep your company growing, even when you are no longer the boss.
Growth Strategies

How Thinking Like a Hacker Will Grow Your Business

While developers are being sought out to help scale a business, many entrepreneurs could apply an engineer's mindset to help grow their own.