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Karen E. Spaeder
You need market research to hit the mark with prospects. But if costly surveys and focus groups aren't in your financial picture, try these creative, budget-friendly ways to get to know your target audience.
It's not just for the big fish, but for the guppies, too.
Check out these effective market research options that won't take a toll on your budget.
Mie- Yun Lee
You can learn a lot by visiting your competitors.
Use the Internet to find out if your business has potential.
Your business plan isn't complete until you conduct market research. But where can you find the data you need?
Prospects need a reason to buy, even if you're just asking them whether they'd use your product or service.
The questions you need to answer.
Market analysis resources to help you target your best customers
Lynn L. Norquist