Marketing Strategies - Page: 65

3 Ways to Land Media Attention Without a News Pitch

Your company may in fact be awesome, but the media rarely responds to self-aggrandizing pitches. Here are three ways to generate headlines during a slow-news moment.

Dave Clarke

5 Tips for Targeting Your Ideal Start-Up Customer

Generating lots of traffic is only part of the battle. Here are some tips to help you avoid the blunders of blind traffic generation.

Matthew Toren

How to Never Miss a Chance to Hype Your Startup

Student entrepreneur Brian Ballan shares his tips for promoting your brand whenever possible -- without being annoying.

Brian Ballan

Extrabux: From Campus Startup to Social-Shopping Goldmine

Many college students dream of starting up a business that rakes in millions of dollars. This guy did it by age 24.

How to Build Trust to Pave the Road to Wealth

Your relationship with customers is crucial to building your business, attracting profits and achieving long-term success.

Social-Media Maven Amy Jo Martin on Working Hard and Being a Renegade

Digital Royalty's Amy Jo Martin left the Phoenix Suns to launch her digital and social-media empire. Here are her tips for how to score more points with customers.

Shira Lazar

5 Ways to Set a New Company Up for Success

Making a big splash early on can set your company up for successes down the road. Here are some suggestions for giving your company the upper hand.

Adam Toren

What the 2012 Presidential Election Can Teach Startups About Finding a Niche

Unlike in a presidential election where candidates look to ply their message to anyone and everyone, the best way to market a cash-strapped startup is to be direct.

Kevin Hiser

4 Steps to Creating Buzz on a Shoestring Budget

When marketing a startup, a leaner more directed approach is often best. Here's a four-step process.

Jeff R. Lamb

Want to Expand Your Reach Globally? Take a Cue From Caesar

Start-up guru Rebekah Iliff answers your big questions about launching, promoting and growing a small business.

Rebekah Iliff

5 Low-Cost Ways to Make a Marketing Splash in Your Local Community (Infographic)

Social media is an obvious way to market to a broad customer base, but if you're goal is to win over the customers closest to you, try these local strategies.

6 PR Tips for Generating Publicity for Your Startup

Just about every founder thinks her or his startup belongs on the front page, but few actually know how to make this happen. Here are some tips.

Rebekah Iliff