Marketing Strategies - Page: 72

The New, New Rules of Business Marketing

Entrepreneurs who ignore online marketing tools are missing a growing opportunity to engage customers, says marketing strategist David Meerman Scott.

Jason Fell

Five Steps to Create a Marketing Plan

How business owners can put together a detailed marketing guide for business growth.

Tim Berry

Savvy Marketing Turns a Hobby into a Successful Business

How the founders of the YOLO Board have glided to the front of the stand-up paddling crowd.

A Franchise Thanksgiving

If you find yourself taking your local Subway for granted, Franchise Appreciation Day offers an opportunity to show your support.

Diana Ransom

How Entrepreneurs Can Conquer Fear of Selling

These tips can help get you back on the street and landing sales.

Carol Tice

Five to Follow on Twitter for Marketing to Moms

When it comes to turning moms into customers, these tweeters have insights in spades.

Top 10 Successful Marketing Stunts

See how far some companies will go to get noticed.

10 Reasons Your Marketing Messages Stink

Don't alienate your market by making these detrimental mistakes.

Susan Gunelius

7 Steps to Leverage Advertising for a Successful Marketing Campaign

Learn how to find and convert more leads by monetizing your brand and capitalizing on digital advertising.

Susan Gunelius

Marketing Stunts Gone Wrong

We take a closer look at 5 marketing ideas that were good in theory but failed miserably.

Using Smells in Your Marketing Can Help You Sell More - Here's How

Odors generate reactions in consumers. Here are several recommendations on how to get involved in olfactory marketing.

Market Strategies

This section of your business plan is where your hard market research work will pay off.